Working with long term client OX2P, we developed a marketing presentation for Antisoma to explain how their DXMAA cancer treatment worked. The purpose of the 3D animation was to be a sales aid for the company’s fund raisers. It was to be dropped into presentations and become a visual reference for sales representatives as they discussed investment opportunities with various potential backers.

The animation was based at the molecular level taking us right into the heart of a tumour and showing how DXMAA starved the tumour by destroying its blood supply and then attacking key cells within the growth to finally kill it off.