| Client: |
 |
SOLA/Carl Zeiss Vision
|
| Producer: |
|
Tim Horrox HMX
|
| Brief: |
|
Carl Zeiss Vision Expo Launch video introducing merger
between Carl Zeiss Vision and Sola International.
|
| Description: |
|
Through partner company HMX, 3DB were commissioned
to produce a video that would introduce the acquisition
of Sola International by Carl Zeiss Vision.
The video was to dig into the history and technical expertise
of the two companies, pulling together their world leading
products under one banner, Carl Zeiss Vision.
3DB Produced and edited video, 3D and motion graphic elements
to create a rich viewing experience that asserted the Zeiss
brand.
|
| Market: |
|
US Conference business merger introduction to industry
press, and large optical retail outlets.
|
| Delivery: |
|
DVD and video wall at the Vision Expo West conference
in California |
